Paris fashion

 

                Paris is known as the Capital of Fashion. From the 18th century, during th reign of Louis XIV to these days, Paris is very fashionable city. Louis XIV paid attention to clothes that his servants were wearing, so everyone in his at his royal court was wearing expensive clothes. Fashion in Paris isn't cheap. In the 1920s, when brand Coco Chanel became a symbol of elegance and luxury, other brands started to compete with each other. It made Paris a good start for other brands that wanted to grow. But Paris isn't only about famous fashion designers- people get involved too.

A lot of brands started to import their clothes to Paris, because they saw that Parisians are more likely to buy something that other people in different countries. Famous Fashion Weeks were more affortable and fancier that the others. Journalists  were seeing it as an opportunity to gain publicity, so Paris Fashion Weeks are bigger than Fashion Weeks in London or in New York.

Yves Saint Lauren, Dior, Givenchy are brands that began to gain popularity and have developed  in Paris. Now, there are special streets dedicate to fashion houses and their shops. 

There is a lot of classic trends from Paris. For example, red lips, gold jewellery, black clothes (dresses or trousers) or elegant outfits for everyday. It's just a few ideas, taht everyone can use to improve their style.